Snapchat’s new partners attach instant apps and games to ads

 Snap wants its ads to open to something interesting rather than a boring mobile website. Today Snap announced 14 new ad Creative Partners that will help buildcustom games, interactive videos, gyroscope-powered epxeriences, lead generation campaigns, and pre-loaded Instant Apps as destinations for Snapchat ads. They’ll also help connect advertisers to influencers, despite Snapchat… Read More

Author: Josh Constine
Published at: Wed, 20 Sep 2017 16:21:19 +0000

Credits: https://www.techcrunch.com